Abstract:
The Auckland Regional Council (ARC), WaterSafe Auckland Inc (WAI) and Surf Life Saving Northern Region (SLSNR) jointly conducted a follow-up project that built on the pilot rock fishing safety campaign entitled West Coast Fishing Safety initiated in the summer of 2006 to address mounting concerns over the increasing number of fishing fatalities on Auckland’s west coast. The purposes of this second phase of the project were threefold: 1) to continue the on-site rock fishing safety education promotion initiated in 2006; 2) to determine the effect of the project on Auckland’s west coast fishers’ safety practices and beliefs and 3) to make recommendations for future rock fishing safety promotion based on the information obtained.