Introduction to the Special Issue: Strategic Drivers, Anticipated & Unanticipated Outcomes of Customer Engagement

Hollebeek, Linda; Conduit, J; Brodie, Roderick

dc.contributor.author	Hollebeek, Linda	en
dc.contributor.author	Conduit, J	en
dc.contributor.author	Brodie, Roderick	en
dc.date.accessioned	2016-04-21T03:39:02Z	en
dc.date.issued	2016	en
dc.identifier.citation	Journal of Marketing Management, 2016, 32 (5-6), pp. 393 - 398 (6)	en
dc.identifier.issn	0267-257X	en
dc.identifier.uri	http://hdl.handle.net/2292/28617	en
dc.language	English	en
dc.relation.ispartofseries	Journal of Marketing Management	en
dc.rights	Items in ResearchSpace are protected by copyright, with all rights reserved, unless otherwise indicated. Previously published items are made available in accordance with the copyright policy of the publisher. Details obtained from http://www.sherpa.ac.uk/romeo/issn/0267-257X/ http://authorservices.taylorandfrancis.com/copyright-and-you/	en
dc.rights.uri	https://researchspace.auckland.ac.nz/docs/uoa-docs/rights.htm	en
dc.title	Introduction to the Special Issue: Strategic Drivers, Anticipated & Unanticipated Outcomes of Customer Engagement	en
dc.type	Journal Article	en
dc.identifier.doi	10.1080/0267257X.2016.1144360	en
pubs.issue	5-6	en
pubs.begin-page	393	en
pubs.volume	32	en
pubs.author-url	http://www.tandfonline.com/doi/full/10.1080/0267257X.2016.1144360	en
pubs.end-page	398	en
pubs.publication-status	Published	en
dc.rights.accessrights	http://purl.org/eprint/accessRights/RestrictedAccess	en
pubs.subtype	Article	en
pubs.subtype	Editorial Comment	en
pubs.elements-id	525473	en
pubs.org-id	Business and Economics	en
pubs.org-id	Marketing	en
dc.identifier.eissn	1472-1376	en
pubs.record-created-at-source-date	2016-03-26	en