Research Method Topics and Issues that Reduce the Value of Reported Empirical Insights in the Marketing Literatures: An Abstract

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dc.contributor.author Babin, Barry J en
dc.contributor.author Bentham, Catherine en
dc.contributor.author Golden, Linda L en
dc.contributor.author Ortinau, David J en
dc.coverage.spatial Springer en
dc.date.accessioned 2018-10-07T21:56:11Z en
dc.date.issued 2017 en
dc.identifier.uri http://hdl.handle.net/2292/39171 en
dc.relation.ispartofseries Academy of Marketing Science World Marketing Congress en
dc.rights Items in ResearchSpace are protected by copyright, with all rights reserved, unless otherwise indicated. Previously published items are made available in accordance with the copyright policy of the publisher. en
dc.rights.uri https://researchspace.auckland.ac.nz/docs/uoa-docs/rights.htm en
dc.title Research Method Topics and Issues that Reduce the Value of Reported Empirical Insights in the Marketing Literatures: An Abstract en
dc.type Conference Item en
pubs.begin-page 257 en
dc.rights.holder Copyright: The author en
pubs.end-page 258 en
dc.rights.accessrights http://purl.org/eprint/accessRights/RestrictedAccess en
pubs.elements-id 703233 en
pubs.org-id Business and Economics en
pubs.org-id Marketing en


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