dc.contributor.author |
Smith, Sandra |
en |
dc.contributor.author |
Buchanan-Oliver, Margo |
en |
dc.contributor.editor |
Brannan, Matthew J |
en |
dc.contributor.editor |
Parsons, Elizabeth |
en |
dc.contributor.editor |
Priola, Vincenza |
en |
dc.date.accessioned |
2012-03-14T19:51:06Z |
en |
dc.date.accessioned |
2020-04-03T00:03:09Z |
en |
dc.date.issued |
2011 |
en |
dc.identifier.citation |
In Branded lives : the production and consumption of meaning at work. Editors: Brannan MJ, Parsons E, Priola V. 57-74. Edward Elgar Publishing, Cheltenham, UK 2011 |
en |
dc.identifier.isbn |
1849800928 |
en |
dc.identifier.isbn |
9781849800921 |
en |
dc.identifier.uri |
http://hdl.handle.net/2292/50203 |
en |
dc.description.abstract |
The branded self as paradox: polysemic readings of employee–brand identification Sandra Smith and Margo Buchanan-Oliver INTRODUCTION In this chapter1 we unpack the brand experience by investigating employee representations of the self, ... |
en |
dc.description.uri |
http://librarysearch.auckland.ac.nz/primo_library/libweb/action/display.do?fn=search&doc=uoa_voyager2168586&vid=UOA2_A |
en |
dc.publisher |
Edward Elgar Publishing |
en |
dc.relation.ispartof |
Branded lives : the production and consumption of meaning at work |
en |
dc.relation.replaces |
http://hdl.handle.net/2292/14350 |
en |
dc.relation.replaces |
2292/14350 |
en |
dc.relation.replaces |
2292/13004 |
en |
dc.relation.replaces |
http://hdl.handle.net/2292/13004 |
en |
dc.relation.replaces |
2292/13004 |
en |
dc.relation.replaces |
http://hdl.handle.net/2292/13004 |
en |
dc.relation.replaces |
2292/13004 |
en |
dc.relation.replaces |
http://hdl.handle.net/2292/13004 |
en |
dc.rights |
Items in ResearchSpace are protected by copyright, with all rights reserved, unless otherwise indicated. Previously published items are made available in accordance with the copyright policy of the publisher. |
en |
dc.rights.uri |
https://researchspace.auckland.ac.nz/docs/uoa-docs/rights.htm |
en |
dc.subject |
Business & Economics |
en |
dc.subject |
brand |
en |
dc.subject |
employees |
en |
dc.title |
The branded self as paradox: polysemic readings of employee-brand identification |
en |
dc.type |
Book Item |
en |
pubs.begin-page |
57 |
en |
dc.rights.holder |
Copyright: Edward Elgar Publishing |
en |
pubs.end-page |
74 |
en |
pubs.merge-from |
2292/13004 |
en |
pubs.merge-from |
http://hdl.handle.net/2292/13004 |
en |
pubs.place-of-publication |
Cheltenham, UK |
en |
pubs.publication-status |
Published |
en |
dc.rights.accessrights |
http://purl.org/eprint/accessRights/RestrictedAccess |
en |
pubs.elements-id |
311753 |
en |
pubs.org-id |
Business and Economics |
en |
pubs.org-id |
Graduate School of Management |
en |
pubs.number |
4 |
en |
pubs.record-created-at-source-date |
2012-03-05 |
en |