dc.contributor.advisor |
Manfredini, Manfredo |
|
dc.contributor.author |
Dong, Xiao (Yoki) |
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dc.date.accessioned |
2021-09-30T01:16:31Z |
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dc.date.available |
2021-09-30T01:16:31Z |
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dc.date.issued |
2020 |
en |
dc.identifier.uri |
https://hdl.handle.net/2292/56712 |
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dc.description |
Full Text is available to authenticated members of The University of Auckland only. |
en |
dc.description.abstract |
This thesis addressed the current exacerbation of the crisis of public space that is affecting the most commodified enters of public life due to the creative destruction triggered by two phenomena: e-commerce and experience economy. In the book ‘the society of spectacle’, Guy Debord (1994) argues that our social life has been degraded into practice of consumption under the influence of mass media advertisements and commodity fetishism. The relations between com-modities have replaced relationships between people. Jon Goss (1993) has described shopping as the “most important contemporary social activity.” Rem Koolhaas (2001) also stated that shopping is “perhaps the last remaining form of public activity,” and, for the most part, it takes place in the shopping center. Due to the efficiency and convenience of online shopping nowadays, going to a particular place to buy a product is not the customer’s first option. The main reason they go to the mall is to obtain a particular consumption experience that, reciprocally, has transformed the shopping malls in a comfortable and secure place for socialization and entertainment. Accordingly, to enhance these qualities, a harsh boundary has been generated to cut off shopping mall’s interior space and its outside environment. My research focuses on how this type of retail-built environment works and evolves under the crisis of off-line retail and argues the paradox of the current simulation of the openness inside but physically enclosed to outside of some malls in a perspective of the study revises the structure and program of the traditional mall designed for consuming subject to re-imagine how the decisive “experiential turn” can remake these semi-public spaces a prime collective urban environment.The final outcome is to speculate a potential future formation of the shopping mall as a post-consumption market with the increasing will of local community’s social demand and future technology development. |
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dc.publisher |
ResearchSpace@Auckland |
en |
dc.relation.ispartof |
Masters Thesis - University of Auckland |
en |
dc.relation.isreferencedby |
UoA |
en |
dc.rights |
Restricted Item. Full Text is available to authenticated members of The University of Auckland only. |
en |
dc.rights |
Items in ResearchSpace are protected by copyright, with all rights reserved, unless otherwise indicated. |
|
dc.rights.uri |
https://researchspace.auckland.ac.nz/docs/uoa-docs/rights.htm |
en |
dc.rights.uri |
http://creativecommons.org/licenses/by-nc-sa/3.0/nz/ |
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dc.title |
Future of the Mall : The Rebirth of Hybrid Market-utopia of Post-consumption |
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dc.type |
Thesis |
en |
thesis.degree.discipline |
Architecture |
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thesis.degree.grantor |
The University of Auckland |
en |
thesis.degree.level |
Masters |
en |
dc.date.updated |
2021-08-08T10:43:19Z |
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dc.rights.holder |
Copyright: the author |
en |
dc.identifier.wikidata |
Q112951836 |
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